We Build Commercials.
They Build Your Brand.
National Campaigns
From Fortune 500 brands to household names, we create campaigns that align with your voice and deliver ads built for impact at scale.
Local & Regional Markets
Broadcast spots that stand out in your market. Our commercials capture attention and resonate with the audiences that matter to your business.
Driving Results Across Platforms
TV Commercials
Cinematic, story-driven TV spots that cut through the noise and leave lasting impressions on national and regional audiences.
Social Media Ads
Platform-specific cut-downs for Instagram, TikTok, LinkedIn, and beyond — maximizing reach and engagement.
Streaming & Digital
YouTube pre-rolls to streaming platform ads, optimized to engage audiences wherever they watch.
OTT & Broadcast
Ad Placement
Production is only half the equation. We help clients extend campaign impact through strategic OTT and broadcast placement — connecting creative to real audience reach.
- Audience targeting by geography, demographics, and interest
- Channel strategy across OTT, streaming, and traditional broadcast
- Creative versioning for platform and placement context
- AI Powered Strategy & Insights
OTT / CTV
Targeted streaming placements on connected TV environments with measurable reach and engagement.
Broadcast TV
Regional and national placements built for broad awareness and high-frequency brand recall.
Cross-Channel Mix
Unified creative deployment across TV + digital for message consistency and stronger campaign lift.
Need Done-For-You Placement Support?
We can coordinate with your media partner or handle end-to-end ad placement.
Our Brand Momentum program combines production, CTV/OTT placement, and monthly optimization into one system — so your ads actually drive results.
Explore Brand Momentum →All Things Advertising. One Partner
Strategy & Creative Development
Brand immersion · Competitive landscape review · Creative concept development · Script writing & storyboarding · Talent casting & location scouting
Production & Capture
In-house creative & talent direction · Cinema camera builds & aerial capture · Polished & expressive lighting · Veteran crew network
Post-Production & Finishing
Editing, VFX & motion graphics · Music acquisition & licensing · Professional color grading & sound design · Multi-format delivery for broadcast, digital & social
Delivery & Distribution
Broadcast-spec delivery for TV & cable · Streaming & OTT packages · Performance metrics tracking · Indefinite asset storage for future use
Effective Ad Spots
Real Work. Real Results.
Comcast — 5+ Year Partnership
Supporting commercial productions across broadcast, digital, and social platforms. Element 7 operates as an extension of the agency — delivering consistent storytelling from fast-turnaround local spots to large campaigns.
Read Full Case Study →What Our Clients Say
★★★★★"The go-to squad for video production! They worked with me on a wide spectrum of production budgets yet always fulfilled the same high-quality deliverables. They make the whole production process enjoyable, collaborative, and less stressful — since they take on the brunt of the weight!"
★★★★★"Element 7 has the perfect combination of technical skill, creativity and a willingness to collaborate. I've worked with them for years on both small, single-deliverable projects and large-scale commercial campaigns. They deliver top-quality work every single time."
FAQ Frequently Asked Questions ▾
How much does a commercial video cost?
Commercial production typically ranges from $5,000 for a simple single-day shoot to $50,000+ for multi-location, multi-day productions with talent, set design, and advanced post-production. We build custom proposals based on your goals and distribution strategy.
What's the difference between a TV commercial and a digital ad?
TV commercials follow strict broadcast specifications (exact runtime, safe zones, audio levels) while digital ads are more flexible in format and length. We produce for both — broadcast-ready spots that also cut down to social media versions for maximum reach.
Can you place our commercial on TV or streaming platforms?
Yes. We offer OTT (Over-The-Top) and broadcast ad placement through our media buying partnerships. We can place your commercial on streaming services, connected TV, Comcast, and regional broadcast networks — and track performance with real attribution data.
How long should a commercial be?
Most broadcast commercials are 15 or 30 seconds. Digital ads can range from 6-second bumpers to 60-second hero spots. We typically produce a primary 30-second version with 15-second and 6-second cutdowns for different placements.
Do you handle scripting and creative direction?
Yes. Our process starts with creative strategy and scripting before any cameras roll. We develop the concept, write the script, cast talent if needed, scout locations, and plan every detail so the shoot day runs efficiently.
Can you produce social media ad content from the same shoot?
Absolutely. We plan shoots to capture both the hero commercial and supplemental social content — vertical cuts, behind-the-scenes, b-roll packages, and platform-specific edits for Instagram, TikTok, YouTube, and LinkedIn.
What industries do you produce commercials for?
We produce commercials across automotive, home services, healthcare, consumer products, hospitality, government, nonprofit, education, and technology. Our team adapts to the tone and compliance requirements of any industry.